You’ve arrived here intentionally, or via a personalised WhatsApp message.
This demo shows how WhatsApp can be used to deliver scalable, personalised customer journeys —
not just one-off notifications.
No login.
No app download.
Just a simple, human conversation.
Section 1 — What you’re seeing
This page is part of a live BasilMinTyme WhatsApp demo.
The message you received:
was sent using an approved WhatsApp Business template
included a dynamic link parameter {{1}}
brought you here as part of a tracked message journey
Section 2 — Why WhatsApp?
Why businesses are moving from email to WhatsApp
Messages are read within minutes, not days
Conversations feel personal, not promotional
Customers don’t need to install anything
Replies, reactions and clicks are all measurable
WhatsApp isn’t replacing email everywhere —
but for time-sensitive, human communication, it’s already winning.
Section 3 — What BasilMinTyme does
What BasilMinTyme is building
BasilMinTyme is a WhatsApp-first messaging and journey platform.
send compliant WhatsApp messages at scale
personalise content using real data
track delivery, reads, replies and reactions
understand conversations as journeys, not isolated messages
product teams
marketers
customer experience teams
analysts and QA testers
Section 4 — About this link (the clever bit)
How this page is personalised
The URL you clicked contains a parameter:
https://www.basilmintyme.com/{{1}}
In this demo, the default value is:
In real scenarios, this could be:
an order reference
a campaign name
a service notification
an onboarding message
a personalised landing page
All without cookies or logins.
Section 5 — What happens next
What would normally happen after this
In a real journey, this page might be followed by:
a WhatsApp reply from you
a reaction 👍❤️😕
another timed message
a survey or feedback request
an escalation to support
thread-aware
measurable
attributable to a real interaction
Section 6 — A human note (important for your story)
BasilMinTyme is being built with a bigger goal in mind:
To create meaningful opportunities for people returning to work —
across engineering, QA, marketing, analytics and customer journeys.
This demo isn’t just about technology.
It’s about making complex systems feel human again.
how this was built
how WhatsApp journeys work behind the scenes
or how this could apply to your business
You’re very welcome to get in touch with